Felix Capital Acquires Mercure Rockhampton

AJ & Co Lawyers is pleased to announce the successful acquisition of the Mercure Rockhampton on behalf of our client, Sydney-based investment and development firm Felix Capital. The transaction, one of the first major hotel deals of 2026, was overseen by our Corporate Advisory Partner, Jonathan Whybird.

The Mercure Rockhampton is a 74-room, 4-star contemporary hotel situated on a substantial 4,657 sqm freehold riverfront site on Victoria Parade. The property features:

• Generously sized guest rooms with private balconies overlooking the Fitzroy River;
• A 443 sqm conference and meeting centre;
• A signature restaurant, swimming pool, and modern fitness centre; and
• An additional 1,447 sqm parcel of land currently used for parking, offering significant development potential.

The hotel will continue to operate under the Accor Mercure brand, with La Vie Hotels & Resorts retained as operator.

Jonathan Whybird, Corporate Advisory Partner at AJ & Co, commented:

"Mercure Rockhampton is a landmark asset in a resilient regional market. It was a privilege to guide Felix Capital through this acquisition, which not only strengthens their portfolio but also positions the property for future growth."

Michael Maroun, Director of Felix Capital, stated:

"I really enjoyed working with Jonathan and his team at AJ & Co. They are great partners who guided us through the legal process clearly and strategically. We are very excited by the acquisition and continuing to grow our asset portfolio.”

This acquisition reflects the ongoing strength and interest in high-quality regional hotel assets, as well as Felix Capital’s commitment to operational excellence and long-term value creation.